Our Story
Shield was co-founded in 2022 by Bashirul Haque and Mohammed Chowdhury—two individuals united by a shared vision: to raise the bar in the private label over-the-counter (OTC) industry. Drawing on their deep understanding of the market, they set out to build a company that prioritized quality, service, and long-term partnership above all else.
Much like the pioneers who came before them, Bashirul and Mohammed believed that success would come from staying close to their customers and remaining uncompromising in their standards. From day one, Shield operated with a customer-first mindset, built on trust, consistency, and executional excellence.
Their efforts quickly bore fruit. Within the first year, Shield secured its first retail partnership—an early milestone that validated their strategy and set the tone for future growth. This initial success was not the result of chance but the outcome of persistence, integrity, and relentless attention to detail.
Who We Are Today
Today, Shield is more than just a supplier—we’re a strategic partner to retailers nationwide. Our mission is simple:
To provide effective, reliable, and high-quality solutions for every aisle in the health and beauty care category.
From conservative beginnings, Shield is emerging as a trusted name in the private label OTC space. As our footprint expands, so does our commitment to excellence. We maintain state-of-the-art facilities and adopt best-in-class practices in everything we do—from rigorous quality control and compliance to packaging design, regulatory support, and innovation in formulation.
Our customers count on us not only for competitive products but for peace of mind—knowing that every item bearing the Shield name stands for performance, safety, and trust.
Looking Ahead
As we continue to grow, our founding principles remain unchanged. At Shield, we believe in doing things the right way, investing in our people and processes, and building partnerships that last. Whether it’s in the medicine cabinet or on the retail shelf, our goal is to ensure that every product delivers on the promise our name represents.
Shield is not just here to compete.
We're here to lead.